I had to ask where they were at, at my local Wal-Mart. I actually wasn't sure if they were going to have any and almost didn't notice that they were deviously branded to look like Runescape prepaid cards, but then in the small print, at the bottom, I saw "Ultimate Game Card".
Also, the first one, I turned around and someone scraped off the scratch off area to reveal the number. Probably someone thinking they could write down the number and use it, but they have to be activated at the register first