[Blaaaaaaaah]

Thats funny... you say it costs so much money to do this but how exactly are they paying for all of this now? Hm?

I'm not experienced in business areas (I hate commerce!!), but I'm assuming every business will have to spend a certain amount of money to get it up and running, so I assume it's the same for this?

I mean, you can't go and start a business with no money. I'm sure whoever started it had made sure he/she had sufficient funding and stuff before making the game. Then they have those .. um .. financial budget/planning crap (don't ask me for technical jargons Dx) which helps plan the income stuff for the future. They'd have enough money to start the game and have it running for a bit, but the can't do this forever.

But anyway, I'd say we can't say much until cash shop really does come out. We're all assuming it's going to be overpriced and stuff, but we could be wrong.